Museums and gender studies

Client

Museums and gender studies

Project

Conference on Gender and Cultural Heritage

Category

Content

The event “Gender in the Genres: A Matter of Social Responsibility” aims to emphasize the internal organization of museums from a feminist perspective. Hondo collaborated with the organizers to create a visual identity that was used throughout the event across various media, including streaming title cards, brochures, badges, programs, and other written materials.

Creating a Visual World

The image is modeled and adapted according to the client’s briefing to achieve a highly aesthetic component that conveys both presence and seriousness. To this end, abstract shapes, modularity of graphic elements, repetition and variability are used, along with a color palette that references feminism.